Invest in yourself.

Ritual is a planner for people with more plans than days. Your tasks, habits, calendar and goals live in one app, everything you finish moves your own share price, and your friends can race you on the same chart.

The pounds are play money. Nobody ever pays for a missed task.

07:00Morning run+£10.00
10:30Essay draft+£30.00
17:40Strength session+£10.00

Morning run+£10.00
Seminar reading+£15.00
Read 20 pages+£7.00
Essay draft+£30.00
Missed morning run−£5.00
Problem set 3+£20.00
Meditate+£7.00
7-day streakx1.5
Strength session+£10.00
Reply to emails+£5.00
No screens after 22:00+£4.00

§ 01The problemSeven apps for one day

Lots of plans, and too few of them done.

Tasks sit in one app, habits in another, your time in a calendar and your goals in a note you rarely open. They're all good at holding plans, and none of them notices whether you actually did the thing, so the list keeps growing while the week gets away from you.

Ritual brings all of it into one app, where anything you put in stays until you act on it, and puts a price on finishing.

Fig. 2A to-do list, calendar, habit tracker, focus timer, notes, goals and a module spreadsheet, all feeding one app and one price.

§ 02The ideaHow your day is valued

Your day has a share price.

Everything you plan has a value in pounds. When you do it your price goes up, and when you skip it the price slips. It's all play money, so the only thing at stake is the number.

Tasks£20 an hour, the same for everyone
HabitsQuick, Steady or Big: £4, £7 or £10 a tick
SkippedA missed habit or unticked task costs half its value
StreaksUp days in a row multiply the day’s gains at the close: x1.1, x1.25, then x1.5
RecoveryClose a day down, make it back the next, and your streak lives

Take the walkthrough

Try it · Tuesday’s plan

£2,685.18+£0.00

If the day closed now

§ 03A day in RitualOne Tuesday, hour by hour

Open from the first bell to the last.

Follow one Tuesday. Ritual holds the plan, times the work and moves your price each time you tick something off. When you lock your phone, the widget and one well-timed nudge keep you on track until the closing bell.

07:30

The opening bell

The day starts with a minute in the app: yesterday's close, what you got done and how your price moved, then a promise for today.
08:00

The day, planned

Everything you mean to do sits on one timeline, tasks and habits together, from the morning run to the evening's strength session. Every block is worth its time.
09:12

Heads down

Start a focus session on the block you're in. The timer keeps running while you work and logs the time back to the essay.
11:50

Every tick moves the price

Finish the essay at 10:30 and your price jumps £30. The seminar reading adds £15 more before lunch. My Stock charts every move as it happens.
14:01

Phone locked, plan intact

Put the phone down and the plan comes with you: one nudge when Problem set 3 starts, and the time left on your Lock Screen.
16:05

A glance at the Home Screen

The widget keeps your price, today's chart and the block you're in a glance away: up £62.23 so far, with grad applications under way.
21:30

The closing bell

Before midnight, the closing bell rounds up the day: tick anything you forgot, decide where the rest goes, then see where it closes. This Tuesday lands at £2,770.54, up £80.23.

§ 04The long gameOne goal, ten weeks

Ten weeks of ordinary days finish a goal.

One day only moves your price a little. Break a goal into steps in Goals and link your tasks to it, and the time you put in each day carries you through the steps one at a time.

Week 10 · Race day · Goal complete£6,560.65▲ +£6,510.65 since the goal began

Fig. 3An example goal over ten weeks, its price worked out day by day with the app's rates. Each flag is a step from Goals, ticked the day the line reaches it. Hover or drag to read a day.

Goals in five steps

Break a goal into up to five steps with a target date, and tick them off as the days add up. See Goals

Tasks that count

Link a task to a goal and the time you put in counts towards it, so every step has the hours behind it.

Never miss twice

Close a day in the red, make at least that much back the next day, and the streak carries on. One off day never undoes a month.

§ 05ExchangesUp to five stocks

Race your friends on one chart.

List your stock on an exchange with up to four friends, under a ticker you choose. Everyone starts level on the same day, so someone who joined last week races someone who's used Ritual for a year on equal terms.

Study Group

Opened 28 Sept, exits 25 Oct. Five stocks.

Your ticker

Standings · live

The Ritual Times

Study Group · Tuesday 13 October

Live demoYour demo account against Ritual's four demo players, scored with the app's own maths and played back a day at a time, then live this morning. The papers are the ones the app writes. Drag across the chart to read any day, or pick a story. See the real screen

One start line

Pick an open day, past or ahead. Every stock restarts at £50 on it, and an exit day ends the race if you want one.

Exchange streaks

Up days in a row multiply your gains. Each exchange keeps its own streak, counted from the open.

Back or doubt

Back a friend to finish a task, or doubt that they will. Every line moves live through the day, and the table ranks on this moment.

The Ritual Times

A paper about your exchange every morning, naming what everyone actually got done, with a live story through the day.

Also on every exchangeRecovery days · head to head with the stocks either side of you · movers, records and best days · task names, or just “a task” · invites by code or link · demo players to practise against

§ 06The appReal screens, demo account

Every screen feeds the same price.

Plan the day, keep your habits, protect your focus and work towards the long game, all in one app. Pick a screen, or switch to the student pack. If you're at uni, the free grade calculator works out what you need for a First or a 2:1.

Watch yourself climb.

Your price from the last 24 hours to all time, your best days and your all-time high, all worked out from what you actually did.

Six timeframes, from 24H to All
Your best days, ranked, with their streak bonus
Tap the chart to read your price at any point

See how it works (My Stock)

Ritual's My Stock screen: £2,748.93 on a 28-day streak at x1.5, with the one-month chart at an all-time high and best days.

§ 07The everydayThe parts you only notice when they're missing

Built to be opened every morning.

A clean slate each morning

Each day closes at midnight. The next starts fresh, with whatever you planned for it already on the list.

Installs like an app

On your phone and your laptop, and it works with no signal at all.

Syncs everywhere

Laptop, iPhone and iPad stay in step, and neither device overwrites the other's work.

Nothing gets lost

Automatic snapshots on your device and an export you can keep, so a bad sync is never a disaster.

From the founder

I've used it every day since around March. Even on my worst days, I still get something done. That wasn't true before.

Louis Baverstock, final-year Economics, Psychology and Philosophy at Warwick. He built Ritual for himself during his placement year.

Why I built Ritual

§ 08Questions8 answered

Before you join.

01Is any of it real money?

No. Every price in Ritual is play money. You never pay into an exchange and you never win anything out of one. The only real money is the subscription, once Ritual is on the App Store.

02Is Ritual a habit tracker, a to-do list or a planner?

All three, in one app. Your to-do list, habits with streaks, a calendar with day, week and month views, a focus timer, an Ideas page and your goals all share the same data and feed the same price.

03How does the waitlist work?

You join as an exchange. Bring the friends you'd race with your invite link: once three of you have confirmed your emails, the exchange is listed, and listed exchanges are let in first, in batches, with full ones (five) ahead of them. Some places in every batch go to people on their own, so nobody waits forever. When your batch opens, each of you gets your own invite code by email.

04When can I get it, and is it on the App Store?

Ritual is in beta now. It installs from your browser onto your phone or laptop, and people are let in from the waitlist in batches. The App Store release is planned, and the waitlist hears first when places open and when it's out.

05What will it cost?

There's nothing to pay while Ritual is in beta. On the App Store it will be a subscription, and waitlist members get a founding price, lower than at launch, for as long as they stay subscribed.

06What happens if I have a bad day?

If a day closes in the red, the next one is a recovery day. Make at least that much back, from habits or tasks, and your streak carries on. It's the rule of never missing twice, built into the price.

07Will my friends see everything I do?

On an exchange your friends see your price, your streak and the names of what you tick off. If you'd rather keep the details to yourself, switch names off in Settings and they just see “a task”.

08Who's making it?

Louis Baverstock, a final-year Economics, Psychology and Philosophy student at Warwick, who built it for himself during his placement year. Read why, in his own words.

Get Ritual first.

Ritual is in beta. Join the waitlist to hear first when places open and when it's on the App Store, and get a founding price, lower than at launch.

You join as an exchange, so bring the friends you'd race. You'll be competing with them on the chart anyway, and exchanges that fill up are let in first.

Why Ritual exists

WaitlistEarly access

01
Join with your email
Then confirm it from your inbox, so your place counts.
02
Share your link
Send it to the friends you'd race. You'll be on one chart with them anyway.
03
Three confirmed and you're listed
Batches go to full exchanges first, then listed ones, then pairs, then people on their own.

Invest in yourself.

Lots of plans, and too few of them done.

Your day has a share price.

Open from the first bell to the last.

The opening bell

The day, planned

Heads down

Every tick moves the price

Phone locked, plan intact

A glance at the Home Screen

The closing bell

Ten weeks of ordinary days finish a goal.

Goals in five steps

Tasks that count

Never miss twice

Race your friends on one chart.

One start line

Exchange streaks

Back or doubt

The Ritual Times

Every screen feeds the same price.

Watch yourself climb.

Plan the day.

Put it on the list.

Keep your streaks.

Protect your focus.

Park the bigger ideas.

Play the long game.

Trade against friends.

Keep up with your degree.

Every application, and what’s next.

Built to be opened every morning.

A clean slate each morning

Installs like an app

Syncs everywhere

Nothing gets lost

Before you join.

Get Ritual first.

Join with your email

Share your link

Three confirmed and you're listed